A Tucson contractor lets AI draft every review reply
Intelligent Design's software administrator uses ServiceTitan's AI to write review responses and approves each one before it posts.
What they did. Turned on AI-written review responses in ServiceTitan. Each reply is a little different, and he approves every one.
How it went. He says the replies are almost always right, and review volume was well ahead of the previous year.
Worth knowing. The same article notes an agency that drafts AI replies but skips one- and two-star reviews so management can handle them.
Their number. 446 reviews by early July 2024 versus 418 in all of 2023 (company-reported; not all because of AI).
“almost always spot on”